Best SPF/Sender ID Quote Ever


Picked up a copy of DM News today, and there was a front page story on the Sender ID/SPF fiasco, and what mailers will have to do to comply with the various standards now out there.

Meng Wong, author of SPF, provided a quote that just wraps up the situation perfectly:

“If your 5-year-old wants McDonald’s and your 4-year-old wants Taco Bell, and they’re right next to each other, sometimes it’s easiest to just drive through both of them.”

What could you possibly add to that?