Breaking News: Yahoo Entering “Search” Market


Catching up on yesterday’s reading I came across an Infoworld story on customer satisfaction levels for Web portals, search engines, and news and information sites in the US.

It’s a nice followup to yesterday’s post, as the final paragraph reads:

[CEO of ForeSee Results Larry] Freed acknowledged that the boundaries between search engines, portals and news and information are getting increasingly blurred, and that, accordingly, competition is also crossing frontiers. For example, Google has been adding features and services that put it in competition with portals, while Yahoo and MSN are likewise expanding into search engine territory, he said.

Wow. Yahoo is expanding into search engine territory, huh? Who could have predicted that something like that might happen?