More on Counting the Internet


On O’Reilly Radar, Brady Forrest points to a couple posts that just happen to be exploring what forms of measurement make sense in a Web 2.0 world. Says Brady:

Instead of page views, Reel Pop is suggesting that we use “average time per user” on a site. This seems like a good metric for all of the content on a site, but what about distributed content? Sites are sending out their content via RSS and Widgets in increasing numbers. This is how many users interact with a site. RSS is becoming monetized; Widgets may become so in the future. How should distributed content from a site be included in a site’s ranking?

As you might expect based on what I’ve written before, I’m glad to see thought going into what kinds of metrics are actually useful on this evolving Internet.