Archives for December, 2006
Clever Title About Communication and Advertising
Thursday, December 28th, 2006
An interesting convergence of press in the past couple of days. Yesterday, the Wall Street Journal (and a number of other outlets) noted that Microsoft is getting more interested in behavioral targeting: Here’s how it works: If someone types in “compare car prices” on Live Search, Microsoft’s computers note that the person is probably considering [...]
Let’s Call it a Movement
Wednesday, December 27th, 2006
Ilya Grigorik adds his voice to a still (relatively) small but growing chorus with his post Reinventing RSS Readers. While Dave Winer can reasonably claim that he’s been pushing this idea for years, more and more people are finally realizing that they need to free themselves from the tyranny of the RSS <channel> and move [...]
Because it would be expensive, impractical, and not fix the core problem…
Monday, December 25th, 2006
…to answer my own question below, but you’ll come to that soon enough. Doc Searls just posted on a topic that’s been coming back into my head in recent days, for some odd reason. My response to the “defensive patent” argument is that a company holding “defensive patents” makes me feel almost exactly as safe [...]
More on Counting the Internet
Friday, December 15th, 2006
On O’Reilly Radar, Brady Forrest points to a couple posts that just happen to be exploring what forms of measurement make sense in a Web 2.0 world. Says Brady: Instead of page views, Reel Pop is suggesting that we use “average time per user” on a site. This seems like a good metric for all [...]
Ceci n’est pas une Zune post
Tuesday, December 12th, 2006
About eight months ago I proposed the creation of a “Microsoft clock” that would track the very public timeline predictions that Microsoft executives seem to love making. (Think “spam will be eradicated within 24 months,” “our search will be better than Google within six months,” or the classic “Vista will ship in Q<mumble> of 200<cough>,” [...]
Blaming the Messenger: Brand Presence in Explicitly Social Software
Monday, December 11th, 2006
The link is a little dated now, but (via the Social Customer Manifesto) I just came across Wade Roush’s Technology Review piece: Fakesters – On MySpace, you can be friends with Burger King. This is social networking? Raush notes: What’s sad about MySpace, though, is that the large supply of fake “friends,” together with the [...]
Administrative Note: oops
Friday, December 8th, 2006
So I have this little problem. I tend to accumulate domain names, Web/email hosts, shell accounts, and what-have-you. This has, over the years, resulted in the evolution of a web of redirection, forwarding, mapping, and re-redirection between the services running on these various entities that Rube Goldberg would consider impractical and excessive. Why am I [...]
On Imaginary Dialogues Between Corporate Executives
Tuesday, December 5th, 2006
I’m not liking this. Here I am trying to solidify my bid for inclusion in the Techdirt Insight Community as the resident expert on “imaginary dialogues between corporate executives” and somebody comes along trying to muscle in on my turf. I mean seriously — authorship of such classics as “BellSouth Makes an Offer You Can’t [...]
Alexa and the Obligatory Rodney Dangerfield Allusion
Monday, December 4th, 2006
Update: Apparently Mr. Dangerfield isn’t that big internationally. Suffice to say he “don’t get no respect.” Geoffrey Mack over at Alexa has quietly, obliquely, and a little defensively responded to the chorus of criticism that the search and ranking company has been receiving again in recent weeks. While I’ll happily agree that Alexa’s stats and [...]
Page Views 2.0
Friday, December 1st, 2006
To close out what’s feeling a bit like Micro Persuasion week here on seamokeyrodeo, a pointer to The Imminent Demise of the Page View. Check the comments, well worth reading. All in all, it feels like the “okay, we really need to figure out how to parse all this data” analytics wave is moving closer [...]
